The Independents Independent Wholesaler

Kitwave joins Country Range Group

The Country Range Group (CRG) is pleased to announce that the foodservice division of Kitwave Group plc is to join as its newest member as of the 15th July 2024.

Kitwave will immediately benefit from the Country Range Group’s buying power, analysis, data and insights, the formidable three-tiered, own brand portfolio and wide-ranging marketing campaigns and promotions.

Country Range Group Chief Executive Martin Ward said:

“On behalf of the Group and our members, I wish a warm welcome to the whole Kitwave team. The business has been built on hard work, great people and by providing the best customer service so we’re confident they will be a great fit for our Group.”

Ben Maxted, Kitwave Group plc Chief Executive Officer, commented:

“We are delighted to be joining CRG at a time that we are strategically growing our own foodservice offering. The product portfolio, marketing support and shared knowledge will ensure we continue to improve our own offering and service in a sustainable way as we work closely to support our own valued customer base.”

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